Business/Marketing

How to Select a Custom Signs Company?

Custom SignsGetting a quote from several Custom Signs contractors can be an important step when deciding which one to hire. While some are within your budget, some might charge you more than you expected. Make sure you check out the materials each company uses, and compare them. Some will charge more than you expected for materials, and you should avoid these. After all, you want your sign to last for many years – not just one! A cheap material can cause your sign to need repairs and replacements sooner than you’d like!

Readability is another important factor in selecting your signage. You want to make sure people can read it from a distance, so consider making the text as legible as possible. Readability is a key factor for any sign, whether it’s for pedestrians or drivers. According to the Signage Foundation Inc., 83% of survey respondents find it hard to read signs when the letters are too small. When choosing a font, you should keep in mind that the maximum width of a letter is three-fifths of the sign’s height. For a better contrast, consider getting a sign designer to help you with typography. These professionals know how to make text easy to read and have the expertise to make the correct choices. Click here to find the best one.

Having a custom-made sign is an excellent way to add flair to your storefront. While it may not be the most expensive option, custom signs will help you stand out from the crowd. Not only will customers recognize your signs, but they’ll also tell others about your specials or sales, so they’ll want to stop by! And if you’re trying to drive sales, consider using custom signs to direct customers to your website.

While choosing the material for your Custom Signs is an important decision, make sure to consider how durable it will be in outdoor environments. High-density urethane, for example, is extremely durable and weather-resistant. In addition, a 6′ tall x 20′ wide panel will last for many decades outdoors. You should also consider how long your sign will be outside. Unlike plastic, wood can be scratched and will look terrible if exposed to harsh conditions.

Getting a custom sign may seem like a huge investment, but it will pay for itself and improve customer traffic. When placed correctly, custom signs will improve your sales and brand image and create a buzz in your neighborhood. That’s why people love to check out new restaurants and businesses that have attractive signage. If your signs are creative, they can even become Instagram worthy! Not to mention, they’re also free exposure on social media.

Using custom-branded signage can eliminate brand confusion and help you establish yourself as an expert in your field. Whether you’re selling a product or a service, a custom branded specialty sign will improve the image of your brand and your level of professionalism. Nitelites Signs & Graphics is a trusted custom signage supplier. We’re proud to partner with local businesses to create high-quality signage and graphics. Contact us today to learn more about how we can help you achieve your signage goals!